Privacy Policy
Effective July 2, 2026
MailPanda (“MailPanda”, “we”, “us”) is an AI email marketer for e-commerce brands: it studies your store, designs campaigns and flows, and either publishes them to your connected email platform or delivers them through MailPanda’s own sending infrastructure (“PandaSend”). This policy explains what we collect, why, and the choices you have. It covers mailpanda.ai, app.mailpanda.ai, and the MailPanda integrations (including our Klaviyo app). Questions any time: support@mailpanda.ai.
Information we collect
- Account information. Name, email address, and sign-in identifiers, managed by our authentication provider (Clerk). We never see or store your password.
- Store & brand content. When you connect your store, we analyze its public pages — products, images, copy, colors — to build your brand profile and design on-brand emails.
- Email platform data. When you connect Klaviyo via OAuth, you choose the permissions we receive. We access account details (such as your sender info and business address), lists and segments, flows, campaigns, templates, and engagement and order metrics to plan, build, and publish your email program. Access tokens are stored encrypted in transit and scoped to your workspace, and we access only what the connected features need.
- Content you create. Briefs, chat messages with the assistant, edits, and the emails and flows generated in your workspace.
- Billing information. Payments are processed by Stripe. We store your plan, subscription status, and invoice references — never card numbers.
- Usage data. Product analytics (pages viewed, features used, device and browser basics) via PostHog, used to improve MailPanda.
- Sending & deliverability data. When you send through PandaSend, we process the recipient addresses and message content needed to deliver each email via Amazon SES, and we record delivery events — sends, opens, clicks, bounces, spam complaints, and unsubscribes — to report performance, protect deliverability, and honor opt-outs.
Your customers’ data
To do its job, MailPanda may process data about your store’s customers — for example order events and the profile attributes that ride along with them (such as email address, name, and purchase history) synced from your connected platforms. We process this data on your behalf and under your instructions, solely to segment audiences, configure flows, and measure performance for your brand. Your audience stays in your email platform. We never sell customer data, never use it for advertising, and never use one brand’s data to benefit another.
How we use information
- Provide the service: analyze your brand, generate and publish emails, schedule campaigns, and sync with your email platform.
- Operate your account: authentication, billing, support, and important service notices.
- Improve the product: aggregate usage analytics and debugging.
- Keep things safe: fraud prevention, abuse detection, and legal compliance.
AI processing
MailPanda uses large language and image models to generate marketing content. Your brand content and prompts are sent to AI model providers (via OpenRouter) strictly to produce your results. We do not train our own models on your data, and we do not permit subprocessors to use your content for advertising.
Sharing & subprocessors
We share data only with the service providers that run MailPanda, each bound to process it solely for us: Vercel (hosting), Supabase (database & storage), Clerk (authentication), Stripe (payments), PostHog (product analytics), Amazon Web Services (email delivery via SES when you send through PandaSend), OpenRouter and its model providers (AI generation), and the platforms you explicitly connect (such as Klaviyo and Shopify). We may also disclose information if required by law, or as part of a merger or acquisition (we’d notify you). We do not sell personal information.
Data retention & deletion
We keep your data while your account is active. Disconnecting an integration deletes its access tokens. “Start over” in Settings deletes your brand workspace — profile, flows, designs, and calendar. To delete your account and associated data entirely, email support@mailpanda.ai and we’ll complete it within 30 days, except records we must keep for legal or accounting reasons.
Security
Data is encrypted in transit (TLS). Database access is governed by row-level security so each workspace’s data is isolated. Integration access uses scoped, revocable OAuth tokens rather than master credentials wherever the platform supports it. No method is 100% secure, but we design for least privilege throughout.
Your rights
Depending on where you live (including under GDPR and CCPA), you may have rights to access, correct, export, or delete your personal information, and to object to or restrict certain processing. Email support@mailpanda.ai and we’ll honor verified requests. We never discriminate for exercising your rights.
International transfers
MailPanda is operated from the United States and our subprocessors may process data there and in other countries. Where required, we rely on appropriate safeguards such as standard contractual clauses.
Children
MailPanda is a business tool and isn’t directed to anyone under 16. We don’t knowingly collect children’s data.
Changes to this policy
If we make material changes we’ll post the new policy here and update the effective date — and for significant changes, notify you by email or in the product.
Contact
MailPanda · support@mailpanda.ai
Related policies
- Terms of Service — the agreement governing your use of MailPanda
- Acceptable Use Policy — anti-spam and prohibited sender rules
- Security Policy — our technical and organizational safeguards
